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Pay
your money and take your chances--unfortunately, that’s the
bottom line for many companies that exhibit at trade shows. The
vicious cycle goes something like this: Decide on a show. Pay for
the rental space, expenses for staff, freight, the exhibit, and
other accessories. Get on a plane, do the show. Hope to get leads.
See a few clients. Get on a plane, go back to the office and do
some “real” work.
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Concrete.
Tiles. Cheap carpet. Walking, walking. Standing, standing. Talking,
talking. Walking, standing, talking—and walking some more.
We’ve become a comfortable people. We don’t walk miles
per day on hard surfaces.
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At
a trade show, the job that Anybody can do, and Everybody thinks
Somebody will do, but winds up being that Nobody does it....well,
that’s the follow-up part.
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The
more shows you attend, the greater the chances for loss or damage
to your exhibit properties. But what do you do when the worst happens
and something is damaged in your exhibit—and you suspect the
culprit is the general contractor? Follow these steps to protect
yourself.
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